Friday, November 27, 2015

DOST can provide P1-M assistance to Pinoy inventors

Posted By: The Mail Man - Friday, November 27, 2015

The Department of Science and Technology (DOST) can provide assistance of as much as P1 million to an inventor with a bright and viable idea or invention.

Edgar Garcia, director of the DOST’s Technology Assistance and Promotion Institute (DOST-TAPI), said that the agency has maximum assistance of up to P1 million for inventors and innovators to commercialize their ideas.

Garcia said the cash assistance depends on the viability of the proposal and the program of assistance to be drawn up and submitted by the applicant.

DOST-TAPI, he said, also provides assistance to inventors in filing patent applications with the Intellectual Property Office (IPO).

Garcia said that Filipino engineer Aisa Mijeno was one of those who had sought TAPI assistance for her saltwater-powered lamp.

Garcia said that Mijeno had given a presentation to TAPI of her Sustainable Alternative Lighting (SALt) lamp more than a month before the Asia-Pacific Economic Cooperation Leaders’ Summit in Manila last week, where her work was discussed in a forum moderated by US President Barrack Obama.

Garcia said that the DOST also has the Inventors Guarantee Fund, which could be tapped by inventors to fund their research and development on their ideas and concepts and further develop the commercialization of their inventions or products but they would have to submit applications and proposals for assistance.



Posted By: The Mail Man - Friday, November 27, 2015

New, ultra-slim portable speaker combines high-end design with premium sound and conferencing technology.

HARMAN International Industries, Incorporated, the premier audio, visual, infotainment and enterprise automation group, unveils the Harman Kardon Esquire 2, an elegantly-designed, wireless audio system for those who demand both style and sound quality in a portable speaker.

The sleek, ultra-slim Esquire 2 is crafted out of premium material on the outside and pure Harman Kardon sound engineering inside. A perfect fusion of master craftsmanship and performance, the Esquire 2, available in graphite, black or champagne, makes a stylish addition to any office or conference room, and easily fits into a briefcase or handbag for the on-the-go professional.

In addition to the rich, high end sound, the Esquire 2 features an unparalleled teleconferencing system. The quad-microphone VoiceLogic noise and echo canceling technology system with 360-degree voice pick-up provides crystal clear conference calls anywhere, even in the noisiest places.

The Esquire 2’s rechargeable battery supports up to eight hours of playtime and its USB charge out ensures travelling professionals’ smartphones and tablets never run out of power.

The Harman Kardon Esquire 2 Features

•    Wireless Bluetooth Streaming: Wirelessly connect up to two smartphones or tablets to the speaker and take turns playing rich, high-end music.

•    3200mAH Rechargeable Battery: Built-in rechargeable Li-ion battery supports up to eight hours of playtime and charges devices via the USB port.

•    Quad Microphone Conferencing System: Harman VoiceLogic noise and echo canceling technology delivers 360 degree voice pick up for crystal clear conference calls.

•    Advanced Craftsmanship: Redefined elegance and performance in an all-in-one speaker.

Pricing and Availability

The Harman Kardon Esquire 2 is currently available at JBL/Harman Kardon Concept stores and will soon be available nationwide (SRP P 10,995).
For more information, visit and

Like us on Facebook: JBL Philippines

Follow us on Twitter: @JBLPH

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As the leader in revolutionary sound, JBL continues to push audio boundaries through innovation and personalized sound technology. The JBL brand offers unprecedented wireless speaker performance for authentic audio experience.

© 2015 HARMAN International Industries, Incorporated. All rights reserved. Harman Kardon, JBL, Lexicon, Infinity, and Mark Levinson are trademarks of HARMAN International Industries, Incorporated, registered in the United States and/or other countries. Features, specifications and appearance are subject to change without notice.

Thursday, November 26, 2015

How advertising related tech startups can improve their strategic planning for 2016

Posted By: Tech Support - Thursday, November 26, 2015
December of this year and January of next year is the time for companies to do their strategic planning.  For those working in the overwhelming majority of corporations, the annual planning process plays an essential role. In addition to formulating at least some elements of a company’s strategy for the next 12 to 18 months, the process results in a budget, which establishes the resource allocation map; sets financial, operating, and marketing targets, and aligns the management team on its strategic priorities. The operative question now is as companies go for the preparation of the strategic planning event, how can they plan properly for the brands they are pushing and the markets they are trying to conquer if they don't begin with understanding the media habits of their target audience and consumers?

This is where the input of Media Outlook 2016 comes in.

2016 will be an interesting and exciting year for the media industry in the Philippines as the National Elections and ASEAN integration take center stage in the country.

The Media Outlook 2016 will present more than the usual economic forecasts we get from different media groups. Very few forums touch on the topic of marketing communications, particularly trends and forecasts for the coming year. These relevant questions should be addressed – Will TV continue to be the dominant consumer touch point?, What is the future of TV?, What is the state of out-of-home and billboard advertising? How fast are Filipinos becoming digital? How’s uptake for radio and print media?

These are just some of the questions that a Panel of Experts will answer and provide information in the Media Briefing.
Who Should Attend

CMOs, Managing Directors, Advertising/Marketing Managers, Brand Managers, Category Managers, Product Managers, Corporate Communication Managers, Media Planner/Managers, Publishers, Advertising Suppliers, Entrepreneurs, Academics, Students, Government, and those involved in media, advertising and marketing.

Discounts and Payment Scheme

PHP 5,999 + VAT inclusive of meals and kit

- Package of 5 Delegates + 1 Free
- 10% Discount to Past Delegates
- 20% Discount to Academe/Students/Government

The Resource Speaker and Experts:

1) Gabriel V. Buluran

General Manager
Kantar Media Philippines

Gabriel has close to 25 years experience in Media and Market Research, designing studies, managing data collection, and panel homes and data production.

He is currently managing the Client Servicing Team and National TV Audience Measurement (TV Ratings) Service in Mega Manila, Urban and Rural Philippines, where he is responsible for the overall management and direction of Kantar. He launched Kantar Media Philippines’ Radio Audience Measurement Service for KBP and the Radio Research Council in 2013 and developed the first Internet Audience Measurement Service for the Philippines 2014.

Before joining Kantar Media Philippines, Gabriel worked with ACNielsen Philippines. He joined the company as Associate Director of Nielsen Media Research, then went on to become the Director for Customized Research Operations.

Gabriel earned his degree in Bachelor of Arts major in Philosophy from Ateneo de Manila University.

2) Lloyd Tronco

Executive Director, Philippine Center
for Out-of-Home Media Research and Science (PhilCourse)

Lloyd Tronco is a stalwart in outdoor advertising in the Philippines. His first brush with outdoor advertising and Out-Of-Home media, started 30 years ago having grown up in a family business which provided billboard space in the Visayas and Mindanao. Having worked his way up in the family business, he became the General Manager of Tronco Advertising which is based in Bacolod by 1994.

In 2001, when Out-Of-Home media began gaining popularity in the Philippines due to the advent of digital tarpaulin printing, Lloyd Tronco was hired by McCann Erickson Philippines’ media unit, UniversalMcCann to be part of a team specializing in out-of-home media. At UniversalMcCann, he handled the Out-Of-Home media requirements of the agency including that of Coca-Cola, Cathay Pacific, Mastercard, and Globe Telecom, until early 2005.

Following the stint with UniversalMcCann, he set up a consultancy which developed the business of OOH media vendors and at the same time serving the Out-Of-Home media needs of various media agencies.

3) Jay Bautista

General Manager
Strategic Consumer and Media Incites

Jay is currently the General Manager of Strategic and Consumer Incites, Inc. (SCMI) which is a market and media research Start-up Company.

Prior to setting up his own company, he was Managing Director for Media at The Nielsen Company where he spent 19 years honing his skills in media research particularly in the field of advertising information and audience measurement covering traditional media (TV, Print, Radio, Cinema, Out of Home) and digital media (online and mobile).

He is currently a director of the Marketing and Opinion Research Society of the Philippines (MORES) where he was past President (2010) and co-chair of the Digital Measurement Board (DMB) of the Internet and Mobile Marketing Association of the Philippines (IMMAP) to which he served as director in 2013.

Jay earned his degree in AB Communication Arts from the Ateneo de Manila University and a Master’s in Business Administration degree from the University of the Philippines.

Wednesday, November 25, 2015

Building Blocks of Nation Building: Science, Technology and Education

Posted By: The Mail Man - Wednesday, November 25, 2015

Building Blocks of Nation Building:  Science, Technology and Education

The reason why we at Techblade post and publish articles and stories about science, technology and education is because we recognize that the country can only move forward and develop when all three are ingrained into the consciousness of the Filipino.’

There are many publications both hard copies and online that provide a plethora of such subjects pertaining to the above-mentioned three. But mostly, these are international based and that there is a dearth of online  publications and journals that specifically caters to the Philippine experience.

The Philippines and Japan were of similar industrial and technological levels in the mid 19th Century. The Philippines also had a slight edge since European technology were being brought here. But in the next decades, Japan overtook the Philippines. Japan went on to industrialize and had their own steel industry. They began to manufacture ships and trains and had factories producing what the factories in the west were producing.

What happened?

It is obvious that the Philippines was a colony of Spain and the United States. That we were a country where raw materials for the industries of the US were sourced was a matter of fact. Japan had no such raw materials that we have. In fact, both Japanese and Filipinos went to the west to study engineering and science. Both had the same exposure to industrialization and its processes. The difference is that the Japanese learned the science. The Filipino learned the art. The Japanese learned how machines were built. The Filipino learned how to use the machines.

The same reasons for the failure to industrialize can be cited. The Koreans overtook the Philippines when the Philippines was much ahead of them during the 1950s. The Filipinos then had more scientists and engineers. The Filipinos had more teachers and universities.

The failure to industrialize meant that there will be no manufacturing plants that can hire the greater number of semi-skilled Filipinos. The absence of manufacturing made sure that our products are those that markets want but does not need while we cannot produce the things that we need. It is as simple as that.

Not too late

The synergy between science, technology and education is what is needed. The Philippines need a great segment of its population to be aware of science and technology. That the educational system harmonize the Humanities as the core and that science and technology form the chard crust. The Filipino have proven time and again that innovation can be found in this country. What is needed is a structured approach towards science and technology that can be applied in the short, medium and long term to address the needs of the country.

Techblade is presenting itself as one of the vessels in achieving science and technology literacy. It is not the technological “know how” alone but also the technological “do how” so that it can be made relevant in the everyday lives of the Filipino. 

Monday, November 23, 2015

SUSIBA2: Rice that fights Global Warming

Posted By: The Mail Man - Monday, November 23, 2015

More than half the global population relies on rice as a regular part of their diet. But rice paddies have a downside for the planet too. They produce as much as 17 percent of the world’s total methane emissions. So Christer Jansson, a plant biochemist at the Pacific Northwest National Laboratory, spent the past 10 years developing SUSIBA2, a genetically modified rice plant that emits almost no methane.

Splicing a single barley gene into common rice, his team found, changed the way the plant handles photosynthesis: Instead of sending carbon to the roots, to feed the bacteria that produce methane, the plant directs it toward the grain and leaves, increasing the starch level and yield. “It’s a win-win,” says Jansson.

The rice performed well in field tests in China, and now scientists are studying how cultivation affects it. Jansson says there’s no telling when the rice might be commercially available, but considering how severely methane can accelerate climate change, its eventual impact could be huge.


Friday, November 20, 2015

Brainsparks to Conduct Sparkathon

Posted By: The Mail Man - Friday, November 20, 2015

Brainsparks to Conduct Sparkathon: A Collaborative Hackshop on Internet of Things Brainsparks is all set to conduct a three-day industry-academe-government hackshop entitled, “IoT (Internet of Things) for a Changing World” from November 27 to 29 at Lima Park Hotel in Malvar, Batangas.

The hackathon-cum-workshop organized by Brainsparks is part of its main thrust to bring together and empower stakeholders in the Philippine innovation ecosystem to spur further economic and social development and growth.

The innovative workshop is organized in partnership with Department of Science and Technology, the Philippine Council for Industry, Energy and Emerging Technology Research and Development (DOST-PCIEERD), Semiconductor and Electronics Industries in the Philippines, Inc. (SEIPI), Fastech Synergy Philippines Inc., local hardware start-ups JumpSparc and Tinkbox, and local maker community group PhilRobotics.

The workshop aims to promote collaboration between different sector specialists. The delegates are expected to prototype solutions that will address problems related to the environment (e.g. water quality monitoring systems, haze/smog sensor networks, or even noise pollution solutions); agriculture (soil quality monitoring, automated irrigation, or affordable hydroponics solutions); or urban development (for example traffic monitoring, automated movement based street lights, or flood flow tracking).

Practitioners in the startup scene from JumpSparc, Tinkbox and PhilRobotics will facilitate the hands-on group activities. On the last day of the seminar, the teams will present their final output to a panel of judges comprised of community leaders and innovation experts. The jury will select the most promising concept from among the presentations.

Hackshop facilitators include JumpSparc founder Elymer Apoa, JumpSaprc co-founder Mike Albano, Tinkbox founder Allen Pilares, Startup coach Artie Lopez, and Brainsparks Innovation hub
founder Lionel Belen.

Also happening one the first day of the event is a forum entitled, “Identifying Gaps in the Innovation Ecosystem: Opportune Areas of Collaboration” where both local technology leaders from SEIPI and startup founders will share insights about the various issues shaping today’s technological milieu both in the Philippines context and in relation to the rest of the world.

For inquiries, call: Rene I. Dela Cruz / 09175645263/

Thursday, November 19, 2015

Aisa Mijeno: The Darling of the APEC Summit 2015

Posted By: The Mail Man - Thursday, November 19, 2015

Aisa Mijeno, a Filipina academic and engineer created waves in the current APEC Summit 2015. Mijeno cofounded the startup  that developed and created  the Sustainable Alternative Lighting (SALt), a lamp powered by saltwater.

At the start of the APEC CEO Summit wherein U.S. President Barack Obama advocated for global action on climate change introduced Mijeno and Alibaba founder Jack Ma. Alibaba is China’s biggest e-commerce platform that equals the sales of U.S. retail giant Walmart.

U.S.President Obama then hosted and moderated the panel discussion wherein he called SALt as “brilliant” and representative of the new breed of innovators and entrepreneurs that creates solutions for  everyday problems. 

Jack Ma, is a leading proponent of private investor initiatives for climate change technology and solutions.

“Innovators are coming up with new ideas every single day which brings me to my two partners here,” Obama said, who later engaged both in the panel discussions for about 25 minutes.

President Obama congratulated Mijeno for being supportive of indigenous people and those in island communities without access to infrastructure such as electricity.

President Obama said he had brought one “young new entrepreneur” (Mijeno) and another “young at heart, but not-as-young large entrepreneur” (Ma) to compare notes on “why they see this as an opportunity and why they think it makes good business as well as good environmental sense, and how we collectively could be more supportive and encouraging of the kind of innovation that they represent.”

Mijeno, an academic, an engineer and a Greenpeace campaigner, developed  the saltwater-powered lamp upon experiencing an “immersion” with members of the Butbut tribe in Kalinga province who relied on kerosene lamps and moonlight for lighting to do their evening chores.

Mijeno told of the travails of the tribe who had to walk for six hours every other day just to buy kerosene for their lamps since there is a dearth of transportation facilities in the area.

This served as the inspiration of the development of the salt water powered lamp. Citing the available resources in said communities which were salt, water and rice. This led to the development of SALt.

To Mijeno, Obama said: “you have an idea that could both do well and do good.”
Mijeno cofounded SALT with her brother Raphael. She is now the CEO while the latter is the chief finance officer.

Mijeno disclosed that there is a “light inequality gap” since 15 – 20 percent of the population have no access to something as simple as safe and affordable lighting. It is either they rely on kerosene lamps and moonlight.

 “Most of these families live on island-communities and they are not connected to power grids. They mainly use kerosene and fuel-based lamps as the main source of lighting and we know the danger that kerosene poses,” she said.

Selling for $20 apiece, SALT’s lamps are envisioned to provide the marginalized with cost-effective and environment-friendly lighting.

SALt is their contribution to efforts in curbing climate change and by mass production, the impact would be increased.

“Imagine powering up a whole island using ocean water. Our planet is composed of 70-percent saltwater. So that’s what we’re trying to aim for,” she said.

The SALt lamp needs only one glass of water and two tablespoons of salt to run the lamp for eight hours. This is due to a chemical reaction that is transformed into energy.

The SALt lamp has a consumable component that must be changed every six months at a cost of $3, which suggests that it will cost $6 annually to maintain the lamp.

Jack Ma  told how both government and large companies could help start-up businesses like Mijeno’s. “Government is simple, reduce tax or no tax for these guys,”

Mijeno cited the need for a support system from both government and private sector for funding and mentorship on running an enterprise and in behalf of SALt, the means to mass-production.

“That’s our main challenge right now. We’re in a critical phase. We’re trying to mass-produce the lamp so we’re just looking for someone to fund us,” Mijeno said which drew both applause and laughter from the audience. 

Tuesday, November 17, 2015

Sophisticated Health Gadgets are now here!

Posted By: The Mail Man - Tuesday, November 17, 2015

Smartphones and fitness bracelets have been familiar with for a few years now. Part of the "Digital Wellness” revolution that includes computers that monitor your pulse, temperature and other health indicators are part of gadgets that gains sophistication that are so varied and has coverage of almost every aspect of  human health needs.   

Now comes the smart pacifier and smart rollator.

Finnish startup Ouraring specializes in physical training. It keeps track of indicators like physical activities and even sleeping patterns. With the ageing of the Baby Boomers, healthcare services need to have to keep up with the demand for such services and at an increasing need for efficiency, records keeping and monitoring the aging population by just wearing a ring made by the startup.

Lasse Leppakorpi, the founder and CEO of Beddit, a startup specializing in sleep-monitoring equipment, says new gadgets will increasingly change the role of doctors to becoming “consultants and experts” for people concerned about their well-being.

The trend towards monitoring, health records keeping and early diagnosis have created a demand for such gadgets and applications. “The focus of health care will shift from treating illnesses more toward responsibility of caring for one’s health,” he said at the Slush fair, featuring a record 1,700 startups.

A digital maternity package was launched by the Technical Research Center of Finland. These included pacifiers that monitors the sleep of babies, well-being and physical development and at the other end of the human life-cycle, the elderly have the smart rollators fitted with sensors and software that analyzes their daily activities and physical condition..

Jyrki Kasvi, a Green Party lawmaker, sees benefits to both governments and companies.

“This is an extremely important field, both for the technology side and for health services. In the future, there’s no way we’ll be able to afford having people running from lab to lab to be tested and measured if we can monitor them with gadgets.”

Finland which has been affected by four years of recession, the startup sector plays an important part in trying to fill a hole in its economy because of the gap left by the sale of Nokia, the world’s former top cellular phone manufacturer.

The Finnish Funding Agency, which helps companies with perceived potential to develop and compete abroad, considers health and well-being a key sector.

“This may not replace Nokia but it certainly complements Nokia’s achievement,” said Mirja Kaarlela, the agency’s director of health and well-being. “Nearly everyone involved in the digital health sector uses the knowhow created by Nokia in health and fitness wearables.”

The Slush event, which began with a few hundred participants in 2008, has grown steadily. This year, investors are coming from as far away as Australia to look for opportunities.
Nicholas Young from Otsana Capital, based in Perth, Australia, said the “mood is very energetic and positive,” but declined to name any potential investment targets.

“There’s been an increase in the number of tech health care transactions that have come into the Australian market,” he said. “That’s a massive sector and a huge valuation that can be attributed to something that’s quite simple but can save governments and health organizations around the world lots and lots of money … and keep us living for longer.”

The maker of the smart ring, Ouraring, believes it has an advantage over companies providing only sleep-monitoring equipment, such as smart beds equipped with sensor straps under bed sheets.

“Our rings monitor when you’re asleep, when you’re awake, if you’re sitting, when you’re on the move,” said Kari Kivela, head of design at the Finnish company based in the city of Oulu, a former Nokia hub.

Ouraring’s ceramic finger monitor registers activity during physical exercise, helping users plan training and recovery by linking the digital data to a cellphone app.

The app analyzes the quality of rest and recovery by measuring the data from heart and respiration rates, body temperature, and body movement. During waking hours it monitors the duration and intensity of activity and time spent sitting.

On Thursday, the company announced it had secured $2.3 million in funding, mainly from U.S investors, on top of $650,000 raised in an international Kickstarter campaign in September with more than 2,000 backers.

The ring comes in several sizes but only two colors — black and white — and looks like a plastic signet ring.

Made of a scratch-resistant ceramic compound, it slides easily onto the finger, and seems unobtrusive and light to wear. But it doesn’t come cheap, with a price tag of 299 euros, increasing to 329 euros after the funding campaign ends.

Many smart watches and bracelets measure similar activities, but Kivela says that rings are more reliable because they fit firmer onto fingers than bracelets, which tend to be disturbed by wrist movements.

“Savvy consumers would rather wear their nice Swiss watches than plastic monitoring bracelet,” Kivela says. “The ring does the monitoring instead.”

Monday, November 16, 2015

Cashing in on Female Entrepreneurs

Posted By: The Mail Man - Monday, November 16, 2015

Female entrepreneurship is a hot topic. You can’t throw a rock without hitting a news article about a new investment fund, site or community for women.

But I didn’t really understand the groundswell of enthusiasm for female entrepreneurs until I became one (by starting basiccontent) and until I published a list of 50+ resources for female entrepreneurs. But once I did, I quickly became aware of the massive amount of content out there for female entrepreneurs or #girlbosses.
Here are a few examples:

1. Inspirational quotes on instagram

source boss babe
2. Online communities to help me to get to my goals

source female entrepreneur’s association
3. Stories of entrepreneurs who “made it”

source OK REAL
4. Conferences for female entrepreneurs
To me, these all seem to be examples of writers and publications cashing in on the female entrepreneurship trend.
Sure, I love self help, a good inspirational quote, and general positivity. But I am getting frustrated with the glamorized image of female entrepreneurship these articles portray.

All the images seem to be promoting the myth of perfection. Shiny, happy, sexy women, that are doing it all. It’s the Instagram version of what it means to start and grow a business.

Unfortunately, the reality looks pretty different. It can be lonely, isolating, depressing, hard, and tiresome. Trust me it is not always a pretty picture, for me it often looks like me in my bathrobe at 6AM grinding away.

And while I admit that my company and personal Instagram is pretty upbeat, it’s starting to upset me that people and companies seem to be selling a whitewashed dream of entrepreneurship to women. Sure, they are promoting a positive message. But I am getting frustrated with the widespread capitalization on female entrepreneurship.

Why are all these people trying to make money off of women, when instead they could actually put their money where their mouth is an invest back in the community? Have conference about female entrepreneurship? Maybe you should have a scholarship to go with it. Have a website telling stories of women who made it? Maybe you can offer mentorship. Have a website selling business tips? Maybe you should give some away free.

Instead of advertising female entrepreneurship let’s acknowledge the hard parts and do what we can to actually foster it.

This article is meant to spark dialogue around female entrepreneurship, leave your thoughts in the comments section, and please share it with other female entrepreneurs.

JBL Opens its Newest Concept Store and Celebrates the Christmas Season with Exclusive Deals

Posted By: The Mail Man - Monday, November 16, 2015

Christmas is upon us and what better way to celebrate the season than to give your loved ones the latest gadget available. Making your yuletide shopping easier is JBL, as it opened its newest concept store – JBL Digital Dreams, last November 14, 2015 at the Annex of SM North EDSA in Quezon City.

In an event attended by JBL Harman executives, distributors, and selected media representatives, JBL Dreams opened its doors to showcase ways  by which consumers can amplify their life through its high quality audio products. From headphones to portable speakers and home entertainment systems, the new concept store is sure to make you rediscover, first hand, true sound appreciation through its high definition and crisp audio output.

Highlighted by the newest speakers and headphones, shoppers were also treated to an exclusive deal wherein selected JBL and Harman Kardon products were offered at lower prices – as part of the store’s opening weekend.

Apart from these activities, JBL is also amplifying one’s holiday with their special deals for the Christmas season – featuring its newest line of splash proof portable speakers, coupled with discounts on a second purchase.

Take the music wherever you go and spice up your adventures with JBL’s eye-catching mini portable speaker, the Clip +. Give justice to normal gatherings and turn them into memorable parties with JBL’s Pulse 2, Charge 2 + and Extreme speakers. Homebodies, on the other hand, can also sit back, relax, and enjoy the company of great sounds with the JBL SB400 home entertainment unit.

With these products, amplifying your life has never been this easy. Enjoy sound and music the way it should be listened to with JBL’s revolutionary audio products that continue to push sound boundaries.

For information, visit and

Like us on Facebook:

Follow us on Twitter: @JBLPH

Follow us on Instagram: @jblph

As the leader in revolutionary sound, JBL continues to push audio boundaries through innovation and personalized sound technology. The JBL brand offers unprecedented wireless speaker performance for authentic audio experience.

Thursday, November 12, 2015

JBL® Cinema™ SB250: Superb Surround Sound in a Sleek Design

Posted By: The Mail Man - Thursday, November 12, 2015

New soundbar and wireless subwoofer provides stunning home theater audio for any TV

HARMAN International Industries, Incorporated (NYSE:HAR), the premier connected technologies company for automotive, consumer and enterprise markets, introduces its new JBL Cinema SB250 soundbar and wireless subwoofer system. 

The Bluetooth-enabled home audio system packs 200 watts of home theater sound and amplifies the viewing experience for any TV, right out of the box. The JBL Cinema SB250 gives viewers a fully immersive, big-movie experience through its Dolby Digital and Harman virtual surround sound. Boasting a sleek, compact design, the SB250's separate subwoofer wirelessly connects to the soundbar, and smartly complements any wall mounted or table stand TV installation.

The soundbar connects easily using a single optical or analog cable connection, allowing viewers to watch their favorite shows or movies, with cinema quality sound, in minutes.

The SB250 also streams music from smartphones or tablets using Bluetooth, and can recall up to 10 different Bluetooth-enabled devices. To enhance viewing and listening pleasure, JBL Cinema SB250 features Harman Volume, which keeps quick volume changes from disrupting the experience — no more suddenly loud commercials —and the system can learn any TV remote volume control, giving simplified control over the entire experience.

For TV viewers who keep a smartphone or tablet nearby to enjoy the second screen experience, the JBL Cinema SB250 allows users to automatically switch audio playback from a TV to a smart device and back - seamlessly.

Rather than dealing with the competing sounds of a TV and smartphone, or needing to turn the TV volume down when checking out an online video clip, JBL SoundShift™ technology instantly swaps audio sources for the ultimate second screen experience.

The JBL Cinema SB250 soundbar and wireless subwoofer system provides a big movie experience through its Dolby Digital and Harman virtual surround sound.

Pricing and Availability

The JBL Cinema SB250 Soundbar and Wireless Subwoofer is currently available exclusively at the JBL Lazada shop and will soon be available nationwide (SRP P15,990).

Like us on Facebook:

Follow us on Twitter: @JBLPH
Follow us on Instagram: @jblph

As the leader in revolutionary sound, JBL continues to push audio boundaries through innovation and personalized sound technology. The JBL brand offers unprecedented wireless speaker performance for authentic audio experience.

Wednesday, November 11, 2015

Discounts of 50% and 30% on the JBL Digital Dreams Grand Launch

Posted By: The Mail Man - Wednesday, November 11, 2015

JBL Digital Dreams will have its Grand Launch on November 13, 2015 at 10:30 a.m. at the 3rd Floor, SM North EDSA Annex.

The grand launch will feature 30% Less on all Harman Kardon products from 12:00 pm to 2:00 pm on that day and 50 Less on Selected items from November 13 – 15, 2015.

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